Just came back from a forum “Technology and the Generational Divide – Bridging the Gap” in NYC. Panelists include Joanne Martin, President of the IBM Academy; Mark Schnitzer, General Manager of MSN Money; and Eric Kamen, Managing Director of Morgan Stanley Information Technology. CBS Consumer Reporter Kirstin Cole was the moderator.
Some notes to share:
- No doubt different generations have very different comfort levels on all kinds of technology. Bridging the gaps among staff of various generations is challenging. Companies should seek ways to take advantage of the dissimilarity and bond people together.
- Social network is not just for marketing; at least companies should not see it that way. Incorporate it in the business strategy to engage customers, enhance services, and empower internal communication as well as collaboration.
- Technology changes the culture and communication in every generation. It could change corporate culture too.
- Thanks to technology. Many professionals practically work 24/7 now. It is convenient and also frustrating. It is our job to be selective, to enjoy work while being "entertained."
- Parents should set good examples as to when to unplug. To save children from cyber crime, the only way is to educate, educate and educate.
- The major obstacle for big corporations, especially financial service companies, to adopt new technology is the regulation restrictions. Panelists insist technology developers/providers are aware of the issue. They believe there has been some progress.
- Technology usage behavior varies not just between generation, but also age, and gender. MSN research finds that women skew more on social network while men tend to use it as tool to perform tasks.
- There has been a drop in women selecting technology at school in the past few years. It is not a good sign. Outside of the US, this has become a serious problem.
I also learned something else from few new friends. Special thank you to Women’s Bond Club for organizing the event.
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